Mon Argent, the personal finance guides of L’Echo | De Tijd, treat current topics like taxes, succession, pension, real estate, insurances, independants.
The reader audience of Mon Argent has the right mindset: people actively looking for the smartest ideas to save money and to achieve greater savings.
Across all platforms (paper, tablet and websites) the money guides achieve a reach of 420,700 contacts, an index of 132% compared to the paper + digital reach (276,500 contacts).
30% additional sales at the newsagents
Mon Argent is also available during 3 months at the newsagents